Videospot – nepřeskočitelnýTelevizeseznam.cz

The provided video is embedded in a player on the Seznam.cz service of choice, where all the features like viewing, playing, streaming and clickthrough events are handled. It is also possible to deliver a video through a URL address pointing to a VAST XML feed, which provides the source video file, handles clickthrough events and tracking.

Before you produce

The advertisement must meet the general rules for creating the advertising formats. Before you send us your finished ad to deploy, please check the allowable max. data size and dimensions. Should you have any questions, do not hesitate and contact us.

Technical specifications




720p (e.g. 1280×720 px with 16:9 aspect ratio)

Maximum data size

100 MB (if a video file is provided)

Maximum video length

15 seconds



Design requirements

Advertising may not contain foreign-language texts (only Czech allowed).


When using a VAST XML, the maximum data size is decided by the external partner responsible for generating it.

External display code

Allowed only as a VAST XML URL according to the rules.

External monitoring of impressions

If a video file (MP4) is provided, one URL address pointing to a 1×1 px monitoring image is allowed according to the rules. When using an external video (VAST XML URL), the monitoring is only allowed as a part of the VAST XML.