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Branding + iLayerNovinky.cz

The advertising is composed of two creatives: Branding and iLayer.

The trigger that causes that iLayer is displayed is upper part of the top creative in Branding. If the user hovers the cursor of the mouse over the Starter for a certain time limit, iLayer is displayed over all the Top cerative. The iLayer can be closed by clicking on the cross.

Before you produce

The advertisement must meet the general rules for creating the advertising formats. Before you send us your finished ad to deploy, please check the allowable max. data size and dimensions. Should you have any questions, do not hesitate and contact us.

Technical specifications of Bradning creative

Creative

HTML5

Dimension

2560×1440 px (width × height)

Maximum data size

600 kB

Requirements concerning design

  1. Creative may not be transparent.
  2. The Top creative must graphically connect to the Repeater creative.
  3. Graphics must fill the entire space of creative 2560×1440 px, including the space that will be overlaid page. If you need to fill covered space with color (usually white or black), it is necessary to keep a minimum safe distance of 100 px from the border inwards – see example.
  4. The main message in the Top creative must be located at the top in a space of 1366x720 px (see examples). In the area outside the main message must not be any texts and logos (the photo as background is allowed).
  5. Text in creative must occupy a maximum of 1/2 of the total visible area.

External display code

Not permitted.

External monitoring of impressions

Permitted in compliance with the rules as monitoring Javascript or URL with 1x1 px monitoring image.

Additional information

You can verify the correct placement of text, logotypes and other graphical elements using our tool for Verifying visible zones.

Technical specifications of iLayer creative

Creative

HTML5

Dimension

2560×720 px (width × height)

Maximum data size

400 kB

Notice

  1. iLayer can't contain "close" button.
  2. The main message in the iLayer creative must be located in a space of 1366×720 px (see examples). In the area outside the main message must not be any texts and logos (the photo as background is allowed).

External display code

Not permitted.

External monitoring of impressions

Not permitted.

Additional information

You can verify the correct placement of text, logotypes and other graphical elements using our tool for Verifying visible zones.