The video provided is included in the television program.
The advertisement must meet the general rules for creating the advertising formats. Before you send us your finished ad to deploy, please check the allowable max. data size and dimensions. Should you have any questions, do not hesitate and contact us.
1080i (e.g. 1920×1080 px with 16:9 aspect ratio)
-23 LUFS (in the integration measurement mode)
Audio tracks must be in the order A1 = L (left channel), A2 = R (right channel)
It must be the same in both A1 and A2 channels. Modulations A1 and A2 must not be in opposite phase
It can not exceed 60 ms in case of sound overrun, or 100 ms when sound is behind the picture
It must be recorded throughout the recording starting at 00:00:00:00 (hh:mm:ss:ff)
Videospot must contain 5 black frames at its end (5f)
The inclusion of a voice-over track is handled by the client delivering the spot. Therefore, voice-over is not a requirement for airing the spot.
The preferred form of video delivery is through an external AdStream partner. An alternative is the use of any public storage (e.g. Uschovna, Wetransfer, etc.) or delivery on a physical data carrier (e.g. USB disk, DVD, etc.).
Apart from the technical parameters, the TV spots must follow the graphics manual. The channel logo, text placements, font and its size are always defined by Seznam TV and the video needs to be prepared using our source files.
1920×1080 px (Full HD) with 16:9 aspect ratio
Trivia Seznam Bold, 32 points
RGB + alpha
white / red (R:222, G: 0, B:0)
We prefer the usage of white text and a white logo.